Research and Markets Adds Report: Affinity and Partnership Marketing in UK Travel Insurance.

Research and Markets has announced the addition of the "Affinity and Partnership Marketing in UK Travel Insurance" report to its offerings.

In a release, Research and Markets noted that report highlights include:

This report titled Affinity and Partnership Marketing in UK Travel Insurance represents the most detailed research ever undertaken on this sector and is one of eight studies in a new series of publications. Drawing on the results of a survey of 2,565 organisations, the report analyses the penetration, operating models and provider share of relationships of affinity and partnership marketing schemes for travel insurance across a range of distributor categories.

These include airlines, banks, building societies, charities, friendly societies, Internet, media and telecoms entities, online aggregators and brokers, professional associations, retailers, travel companies and trade unions. Moreover, the PartnerBASE database that accompanies the report provides the granular detail behind the analysis, detailing each of almost 600 affinity and partnership marketing initiatives traced in this sector.

You may be able to use this report and associated PartnerBASE database in one or more of the following ways:

-drill down into the detail lying behind affinity and partnership marketing schemes for travel insurance in the UK

-gain access to research that chronicles the vast majority of affinity marketing opportunities in accident and health insurance;

-benchmark the competitive position of your own organisation in affinity and partnership marketing of accident and health insurance and spot opportunities for displacing rivals;

-gain a wider perspective from learning about recent innovations in partnership marketing of insurance in continental Europe and Ireland;

-plan your future affinity and partnership marketing strategy for accident and health insurance armed with the best market and competitor intelligence available on this subject.

Together, the report and PartnerBASE database will provide you with the definitive guide to current and potential affinity and partnership marketing opportunities in the UK Travel Insurance.

Report information:

http://www.researchandmarkets.com/research/49182e/affinity_and_partn

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